Brita Long, Author at Insight Global

About Brita Long

Brita Long is more than a writer—she’s a storyteller, trying to make the world a better place one day (and one article) at a time.

She started at Insight Global in 2022 as a senior SEO copywriter, primarily working on blog content. In 2024, after identifying a need for more strategic content marketing, she pivoted into her current role as the content optimization manager. In this role, she partners across teams to activate content on owned platforms, and she collaborates with other members of the content team to repurpose existing content.

Brita is also a member of the Women’s Leadership Council, PRIDE, and ADAPT, serving as the 2025 communications lead for ADAPT. She also successfully completed the rigorous 2024-2025 Future Leaders program at Insight Global.

Outside of work, Brita enjoys spending time with her family, reading, writing, and traveling.

Education

B.A. History and French, Furman University

Specializations

Company Culture
Belonging
Energy & Utilities

Articles by Brita Long

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9 Great Careers for ISTJ Personality Types

Can your Myers-Briggs personality type affect your career? Learn what it means to be an ISTJ, and find career paths best suited to your personality.

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Introverts in the Workplace: Strategies to Succeed

Are you an introvert looking to improve your career? This article shares the best tips for introverts to lean into their strengths and overcome their weaknesses in order to thrive in the workplace!

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7 Great Careers for ISTP Personality Types

If you're just starting your career or looking for a career change, you might want to consider your personality type to find a job where you'll be happy and successful. If you're an ISTP, here are some of the best career options for you!

CALCULATOR: How Much Time Could You Save on IT Recruiting?

Find out how much time you could be saving on IT recruiting with our quick calculator!

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Career Success: Women Share Their Top Tips to Excel

More than a dozen women at Insight Global reveal their best tips to succeed at work! Learn the importance of building confidence, speaking up, learning, and more.

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Build Connection in the Workplace: 7 Easy Tips to Succeed

You can't improve your company's culture without first connecting to colleagues and team members, connecting to your company's purpose, and connecting to your company's desired results. Learn more about the importance of a connected workplace, plus actionable tips to build connection in the workplace.

How to Stop Interrupting People at Work

Do you find yourself interrupting your colleagues all the time? Discover actionable tips to stop interrupting people at work!

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What is a Creative Director?

Are you interested in working as a creative director? Learn more about what this job entails, how it differs from other creative roles, how to prepare for you interview, and more.

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How to Get Started with Cybersecurity at Work

Cybersecurity is important for companies of all sizes, but how do you make sure your business is protected? Discover five ways to get started with cybersecurity.

7 Best Careers for INFJ Personality Types

If you're just starting your career or looking for a job change, you might want to consider your personality type to find a role where you'll be happy and successful. If you're an INFJ, here are some of the best career options for you!

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The Dos and Don’ts of Writing an IT Job Description

Discover strategic tips to write a good IT job description, and be careful not to make one of these common mistakes.

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13 of the Best Jobs for Introverts

Are you an introvert, looking to thrive in the workplace? Learn multiple different career paths that can help you be confident and successful in the workplace!

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Brita Long

Content Optimization Manager