15 Steps to Develop an Effective Recruitment Plan

recruiter hiring employee

Do you need to hire new employees but don’t know where to start? Developing a recruitment plan is critical in the hiring process. 

A recruitment plan outlines how and where you will find qualified candidates to fill your open positions. It also helps you track your progress and measure the effectiveness of your recruitment efforts. 

This blog post outlines fifteen steps to develop an effective recruitment plan. 

If you need an expert partner in recruiting, learn how we can help your company on our hiring page.

What is a recruitment plan?

A recruitment plan is a strategy that helps you outline how and where to find candidates for an open position. It also enables you to track your recruitment efforts and measure their effectiveness. 

Your recruitment plan should include: 

  • Job description of the open positions 
  • List of recruitment sources (where to find qualified candidates) 
  • Specific recruitment activities or responsibilities are assigned to each source (i.e., contacting referral networks and setting up interviews with potential candidates at networking events) 
  • Timeline for completing recruitment tasks by specific dates. This should include deadlines such as when advertisements will expire or posting openings on social media platforms like Twitter or LinkedIn

There are many other important parts of a recruitment plan, which we will outline in the rest of this post.

When should you use a recruitment plan?

A recruitment plan is needed when you are trying to fill a position that requires specialized skills or knowledge. Hiring relevant and productive employees is important because it can help businesses grow and expand their reach into new markets by providing services with more efficiency.  

What is the purpose of a recruitment plan? 

The purpose of a recruitment plan is to identify, attract, and hire the right candidates for your company. A successful recruitment process will help you build an effective team. For example, you should be looking to recruit talented people who are motivated to do their best work at your company. This can boost your productivity and business profitability. 

The hiring process can be long and expensive if the right candidate isn’t found quickly. A recruiting plan will help companies save time and money by putting them on the right track to search for qualified candidates. 

15 Steps to build a successful recruitment plan

Step 1: Define the job requirements 

The first step in creating your recruitment strategy is to define the job requirements. This includes writing a detailed job description and determining what skills, knowledge, and experience are required for the position. 

You will use this information to create a recruitment source list that targets candidates with the desired qualifications. 

Step 2: Determine recruitment goal

Next, determine your recruitment goals. What kind of person do you want to fill the open position? What qualities or skills set them apart from other candidates? 

Once you know the qualities you are looking for, it will be easier to identify recruitment sources that target those candidates. 

Step 3: Determine recruitment sources 

The next step is to determine recruitment sources. Many recruitment sources are available, including advertising on social media platforms like LinkedIn or Twitter. You can also try posting job openings on online job boards. 

Other recruitment sources both online and in-person include:

  • Contacting referral networks through email blasts and newsletters
  • Attending networking events with potential candidates at industry conferences and trade shows.
  • Using recruitment agencies specializing in finding qualified employees for companies across all industries (including healthcare).

The best way to find these resources is by researching local recruiting organizations near where you live or work so they can be tailored to your specific location needs. 

Step 4: Develop the job posting

Now that you know the job requirements and what type of candidates you are looking for, it is time to develop the job posting.

The job posting should be clear, concise, and highlight the unique qualities of the position. It is also important to target keywords that will attract qualified candidates and track applications through application tracking systems (ATS).

Make sure to post the job opening on all relevant recruitment sources. 

Step 5: Review applications and interview candidates 

Once you have received resumes from potential candidates, it is important to review and screen them carefully to determine if the candidates meet the qualifications required for the position. This process includes evaluating their qualifications, experience, and skills. 

If they do not meet all of the qualifications but have most of them, consider interviewing them to see if their skills can be taught or developed. During the interview, ask questions that will help you determine if the candidate is a good fit for the position. There are many employee selection methods you can use when vetting candidates.

Step 6: Select finalists

After reviewing all of the applications, interviewing candidates, and checking references, you should have a shortlist of finalists. Now it is time to evaluate all of the candidates and select the finalists for the job. 

Some factors you may want to consider when selecting a finalist include: 

  • How well do they meet the job requirements? 
  • Are their skills and experience a good match for the position? 
  • Do they have the potential to be a good fit for the company culture? 
  • How well do they communicate and interview? 
  • Can they start work on the required date? 

While the selection process can be difficult, it is important to find the best candidate for the job. A good rule of thumb is to select finalists who meet at least 80% of the qualifications for the position and to look at the candidates’ qualifications, experience, skills, and personalities both on paper and from the interview. 

These candidates will be working closely with you or your team members daily, so everyone must get along well together. 

Step 7: Check references of final candidates

Once finalists are selected, contact their references to ensure they meet all requirements for employment.

This process may take some time due to scheduling conflicts, but it is worth waiting because these people will be responsible for overseeing operations in your company if hired. If there are any issues with an applicant’s background check, then this should disqualify them from consideration altogether – no exceptions!

Step 8: Extend job offers 

If everything checks out, extend a job offer to the finalist (or finalists, if there is more than one position). 

Extending job offers can vary depending on the company and the industry. When extending a job offer, there are a few things to keep in mind: 

  • Be clear about the expectations and responsibilities of the position
  • Make sure the salary and benefits are competitive
  • Clearly state the start date and how long the offer is valid
  • Be sure to mention if the offer is contingent on a background check or drug test
  • Let the candidate know what the next steps are

It’s important to remember that just because a candidate has been offered the position does not mean they have accepted it. Be sure to follow up after extending the offer. 

Step 9: Prepare onboarding materials

Once an employee has accepted your offer, start preparing their onboarding materials, including an employee handbook, benefits information, and contact lists for key people at the company. 

Preparing onboarding materials can take a lot of time, but it’s worth it to make the employee’s transition smooth and easy. 

Step 10: Orient the new employees

There are many different ways to orient new employees, and it often depends on the company’s culture and the position being filled. You can do this during the interview process, too.

Some standard methods include: 

  • A tour of the office 
  • Introducing the employee to their team and key people they will be working with 
  • Giving them a computer and login information 
  • Setting them up with company email and phone 
  • Providing them with an employee handbook and other important paperwork 

It’s important to make sure they feel welcome and comfortable in their new environment. 

Congratulations on creating a recruitment plan! It can be a lot of work, but it’s worth it to find the best employees for your company. Remember to stay flexible and adaptable so that your recruitment plan can grow with your company. And most importantly, celebrate your success! 

Post-recruitment steps

employee training in a conference room

Step 11: Conduct training sessions

The first part of the post-hiring process in a recruitment plan is to conduct training sessions. This will ensure that the new employee is familiar with their job duties and perform them properly. If you do not conduct training sessions, it may lead to many issues later on, so it is best to take the time and do them right. 

Step 12: Follow up

Follow up with the new employee regularly. This is to make sure they adjust well to their new position and get the support they need from you or your team members. Not following up can make them feel isolated and unsupported, which is the last thing you want. 

Step 13: Evaluate employee performance

You should evaluate employee performance regularly and provide feedback to continue improving their skills. Regular evaluations will also give you an idea of how well they are doing at their job, so this step shouldn’t be skipped. 

Step 14: Celebrate successes!

When an employee does a great job, celebrate it by giving them positive reinforcement in the form of words, a gift card, or other incentives. Words of affirmation or a small monetary prize will make them feel appreciated and motivated to continue doing a great job. 

Step 15: Reward employees for going above and beyond

Not only do you want to celebrate when an employee does a good job, you also want to reward employees for going above and beyond their current responsibilities. There are a few reasons why you might want to do this because it: 

  • Shows that you appreciate their extra effort
  • Encourages them to continue working hard
  • Sets the standard for others to follow

If you want to keep your employees motivated, you should reward them for their hard work. This will show them that you appreciate their efforts and encourage them to continue doing a great job. 

When an employee goes above and beyond their job duties, reward them with a bonus, promotion, or other forms of recognition. This will encourage them to continue putting in extra effort and help the company reach its goals. 

What is the most effective recruitment method?

The most effective recruitment method is employee referrals because employees have a personal connection with potential candidates who share similar values and beliefs about your company culture. This makes them more likely to want to work there as well! 

Referrals are also less expensive than other types of advertising because you don’t need to pay for ads or job postings when using this method. 

What is the best way to get employees to refer people?

The best way to get employees to refer people is by offering them financial incentives. This could be something like a bonus or gift card for every referred person who ends up being hired. 

You can also offer other benefits such as extra time off or give them priority when it comes to job openings. Rewarding employees for referring others will make them more likely to do it in the future! 

What are the challenges in recruitment?

One of the biggest challenges in recruitment is finding the right talent. You need to find candidates who have the skills and qualifications required for the job and fit with your company culture. 

Another challenge is competing with other companies for top talent. Top-tier employees are in high demand, so you need to make sure your recruitment process is competitive and attractive to potential candidates. 

Lastly, attracting passive job seekers can be a challenge. Passive job seekers are already employed but may be interested in exploring new opportunities. You need to make sure your recruitment process is enticing enough to persuade them to consider your company. 

How can I make my recruiting plan better?

You can improve your recruiting process by doing the research before conducting interviews to know what questions should be asked during those sessions (and which ones you shouldn’t). 

Include relevant information about the job and company culture in ads to attract better quality applicants who are more likely to succeed once hired. 

Have an interview panel instead of just one person interviewing candidates. This way, you can get different perspectives on each applicant without having them feel intimidated by being alone with someone they don’t know well yet. 

What are the legal issues in recruitment?

It’s important to be aware of the different types of discrimination that are illegal when conducting a recruitment process. This includes discriminating against employees or potential candidates based on their age, disability status, race/ethnicity, and other protected classes. 

Create a policy that prohibits any type of discrimination and make sure all team members are aware of it. This will help to ensure that everyone is conducting themselves fairly when recruiting new employees. 

How should we select the best candidates?

The first thing is to make sure they are qualified for the job. 

Second, look at their character traits and see if these will fit into your company culture or not. This is important because people who don’t share a similar outlook with you may cause problems down the road! 

Additionally, consider whether they have any special skills that could benefit your team in some way (i.e., technical expertise). You want someone who has something unique about them so they bring value beyond just doing basic tasks every day. Otherwise, there’s no point hiring them over other candidates who may be less qualified but better suited for your needs. 

Finally, you can use a scoring system to rank candidates based on how well they meet the criteria. Other assessments such as skills tests or personality quizzes can help you make a decision, too. 

How much time does an employer need for a good recruitment plan?

A good recruitment process takes about two or three weeks from start to finish (if everything goes smoothly) for most hiring managers. It might take longer depending on how many candidates apply or how long interviews go before deciding whether or not someone gets hired.

There are also background checks run by hiring teams that could cause a delay. The process can also become stretched out if the hiring team is not using recruitment tools (like applicant tracking systems). That is why it’s always a good idea to start your recruitment process well in advance of when you actually need the person to start working! 

Do I need a recruitment specialist?

No, you don’t need a recruitment specialist. However, using one may help speed up the process and make it more efficient. Typically they have experience working with different companies and understand what kind of person would be a good fit. If you decide to use a specialist, make sure they are familiar with the laws governing recruitment in your area.

How do I develop an internal talent pipeline?

You can develop an internal talent pipeline by identifying high-potential employees and providing them with mentoring opportunities or rotational assignments. This will help them gain exposure to different areas of the business over time before taking on leadership roles within their department or organization. 

Another option would be implementing shadowing programs where new hires are paired up with experienced workers who will give them hands-on experience in various aspects. This will help shorten the learning curve once they are given a permanent position. 

What is the most important step of the recruitment plan?

The most crucial step of all hiring processes is screening applicants. You need to ensure that you don’t miss out on qualified candidates, because so many people are applying for jobs these days! 

This could be done through a phone interview where an HR representative can ask questions such as:

Once background checks are complete, you may invite them to a face-to-face meeting to see how they would interact with your team. After all of these steps, the final decision can be made as to whether you want to offer this person the job or not. 

Without appropriate screening, you may end up with a bad hire, which can be costly and time-consuming. Make sure to take your time in this vital step! 

What are some things I should avoid when executing a recruitment plan?

There are a few things you should avoid doing during your recruitment process: 

  • Don’t post jobs that are not currently open. This will cause confusion and frustration among applicants who may think they applied for an already filled position. 
  • Avoid asking candidates about their salary history or requirements until you have extended an offer to them. This can make it tough for them to negotiate fairly since they have already given you an idea of their expectations. 
  • Do not rush through interviews with candidates. Take your time and get to know them better by asking about their background experience, interests, and goals for the future.

What are some tips for writing a strong job description?

You must write strong job descriptions because this will help attract qualified applicants who have the skills to succeed in your organization!

Some things you should include are: 

  • A brief overview of what makes you unique as an employer (what sets you apart from other companies?) 
  • How long they’ll be expected to work each day/week 
  • Expected benefits like vacation days off per year or paid sick leave policies if applicable 
  • The specific skills and experience required for the position 
  • The location of the job (if it is not remote work)
  • A list of duties and responsibilities that come with the role 
  • Instructions on applying (including a link to your careers page) 


A well-thought-out recruitment plan is essential for any company looking to fill a specialized position. To develop effective recruitment plans, you must research and understand what methods work best to attract top talent.  

Follow these tips, and you will be able to find the perfect candidate for your open position – and they will be a valuable addition to your team! 

If you need help filling open positions, check out the Insight Global hiring page, and we’ll instantly connect you with top talent. 

Need help finding talented employees? Visit Insight Global's Staffing Services page to get started.