5 Reasons to Hire a Technical Writer for Your Business

When working with technical information, it’s important to be able to communicate effectively. If you use written materials to discuss your business and its products, technical writers can ensure you’re sharing accurate information in a way that your audience understands. By hiring a technical writer on your team, you can build more effective written assets for your business and cultivate deeper connections with your customers, business partners, and stakeholders.

Let’s get into the the primary benefits of having a technical writers on your team!

What Is Technical Writing?

A technical writer combines communication skills with subject matter expertise to create informative documents such as manuals, articles, and product guides. They take highly technical information and share it in a way that makes sense to a particular audience. Some technical writers may create complex manuals with subject-specific jargon. These technical writers typically write for audiences within an industry or trade. Others focus on simplifying complex information for an everyday audience.

Technical writers often work in fields like engineering and computer science, but any company can benefit from their skills. Good technical writers can develop an in-depth understanding of any subject, enabling them to become in-house experts on all of your company’s processes and products. Businesses may hire technical writers to create different types of content, including:

  • Internal knowledge base articles
  • Support center articles for customers
  • eBooks
  • Whitepapers
  • Case studies
  • Instruction manuals

Technical writers can also collaborate with other team members to help them choose the right language for emails, presentations, and more.

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5 Benefits of Hiring a Technical Writer

Onboarding a technical writer can both improve internal operations and support your company’s marketing and communications goals. Here are some of the main advantages of working with a technical writer.

1. Connecting With the Right Audience

Technical writers increase the impact of your written materials by ensuring they’re aimed at the right audience. They carefully adjust their word choice and phrasing to make content digestible and engaging for a specific target reader. For example, technical writers can make their content more appealing to potential customers by appealing to their wants, interests, and needs.

Technical writers can also create different versions of the same content to help your ideas, products, and services reach different groups. They may provide a more in-depth discussion of a topic when targeting fellow industry professionals, then write a general overview of the topic to connect with customers.

2. Creating Functional Resources

Discussing complex technical ideas can be a challenge, even if you’re highly knowledgeable about the subject. Technical writers make your written resources more functional by explaining ideas clearly and concisely. They know how to organize ideas and when to include additional context to educate the reader, making your content easier to access and understand.

3. Enhancing Team Efficiency

Hiring a technical writer allows the rest of your team more time and energy to focus on their core tasks. An engineer may know how to create an instructional manual, but they may not have the writing skills to execute it efficiently and effectively. Technical writers can fill that skill gap and use their advanced communication and writing skills to streamline the creation of written content, freeing up the rest of your team to focus on their primary duties.

Improving your team’s workflows with a technical writer ultimately boosts productivity while improving the quality of your written assets.

4. Building Cohesive Messaging

Working with a technical writer is a great opportunity to adjust your written content to be more cohesive. Technical writers can apply best practices for content writing to improve your style guide and create consistent formats for different types of writing. They can also align your technical documents with your marketing messages, making your brand more consistent.

5. Incorporating an Objective Perspective

Technical writers provide an outside perspective on your projects, helping to ensure that you’re including all relevant information. When people work on a project for a long period, they can develop blind spots or assume that technical information is common knowledge. A technical writer combines industry knowledge with an objective perspective, allowing them to create better content for readers.

RELATED: 25+ Technical Writer Interview Questions to Ask

Hire a Technical Writer Today

Technical writers provide a fresh, educated perspective on even your most complex topics. By finding the right technical writer for your team, you can create consistent, evergreen, educational content to support all areas of your business operations. Contact our recruiters to tap into our vast base of technical writers (and other skill sets)!

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