Job Description
The Sr. Copywriter will balance hands-on writing with strategic collaboration, developing high-volume, short-form copy across digital channels including site, app, and email (e.g., subject lines). On a daily basis, they will partner closely with marketing to understand campaign briefs and translate strategy into clear, compelling, on-brand messaging. This individual will work cross-functionally with creative, product, and marketing teams to ensure alignment across campaigns, while also providing real-time feedback, edits, and direction to writers and designers. They will play a key role in proofreading and maintaining brand voice consistency across all content, participate in campaign planning meetings and check-ins, and contribute to overall storytelling and content strategy to support performance-driven marketing initiatives.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.
Required Skills & Experience
Bachelor’s degree in English, Creative Writing, Communications, or related field
6+ years of copywriting/content strategy/marketing experience in retail or eccomerce highly preferred
Proven ability to lead campaigns and develop content strategy (not just execution)
Strong portfolio + writing samples showcasing: Conceptual thinking, omnichannel campaigns, short- and long-form performance-driven content
Exceptional writing, editing, and proofreading skills with strong attention to detail
Experience in fast-paced, high-volume environments with tight deadlines
Ability to collaborate cross-functionally and influence stakeholders
Strong understanding of brand voice, storytelling, and performance marketing
Remote - must be willing to work CST
Nice to Have Skills & Experience
Promotional strategy, digiital merchandising
CMS platforms, email tools, project management tools
AEM - Adobe Experience Manager
Benefit packages for this role will start on the 1st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.